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COLOUR YOUR LIFE!

Tuesday January 12th, 2016

WERK4 developed a multichannel launch concept including naming and strapline for the new creative collector series “FarbenFroh” of our costumer Hachette, Paris. TV commercials are shown on ZDF, RTL, VOX, SAT1, sixx …
The TV campaign is supported by a responsive after-spot-website plus a Facebook and Instagram channel, which are used by the FarbenFroh community to publish their own artwork and get inspired by others.